Privacy Policy

This Privacy Policy applies only to the website “”. It does not apply to linked sites. Links on this website that lead to websites of external suppliers or content providers are indicated as such in the text. For information about the collection, processing and use of personal data on external sites, please read the privacy notices on the sites themselves. New Yorker [Legal] collects and uses personal data only in compliance with the legal guidelines. Personal data is information about your identity and includes details such as your name, postal address, e-mail address, mobile phone number and date of birth. We save this information only when you actively communicate it to us. Wherever possible, we enable you to visit our website anonymously without collecting personal data. New Yorker has compiled this Privacy Policy to help you understand exactly what information we collect, process and use. Please note that we amend our Privacy Policy from time to time in accordance with our services, requirements and changes in the law. Please keep coming back to this page to keep up to date with any such amendments.

1. Collection and storage of data

1.1. Privacy information
We are pleased that you have visited our website and that you are interested in our company. To ensure you feel comfortable about the way we use your personal data, we provide transparent information about what happens to the data you share with us and what measures we take to protect it. We also inform you about your legal rights in connection with the processing of this data.

1.2. Personal data
When you visit our website we don’t generally require any personal information from you at all. All we register is the name of your Internet service provider and information about the web pages you visit while you’re on our site. However, as an Internet user you remain anonymous, as we use this information only for statistical purposes (e.g. to find out the number of times particular pages are accessed).

Personal data is collected only when you actively provide it, e.g. when placing an order or taking part in a competition.
At the moment, this data is still transmitted in unencrypted form, which means that the possibility of unauthorised third parties accessing it during the transmission cannot be ruled out. However, you always have the opportunity to use alternative methods of communication (e.g. post or fax) that are more secure than unencrypted e-mail.
When you choose to use certain personalised services, we ask for your name, a user name and, in some cases, other personal information. It is entirely up to you whether or not you provide this information. However, in these particular cases we cannot offer you the desired service without it.
The information provided on the New Yorker website may make use of JavaScript, cookies or JAVA-Applets. As a user you can turn these functions off by making the appropriate settings to your browser. More information on this can be found under point

Under some circumstances, we may combine the data you provide with data from other sources. This additional data helps us to evaluate and improve our website and the services we offer. It also enables us to find out about your likes and dislikes and so tailor our website and services to your particular requirements.

1.3 Cookies
Cookies are used throughout our website to make the site more user-friendly, efficient and safer. Cookies are small text files created on your computer and saved by your browser (locally on your hard drive).
Cookies allow us to analyse how users use our website and enable us to tailor the content of the site to the requirements of the user. Cookies also make it possible to measure the effectiveness of a particular advert and show us where best to place it depending, for example, on the topics the user is interested in.
Most of the cookies we use are “session cookies”, which are automatically deleted after your visit.
Most web browsers accept cookies automatically. However, if you would prefer not to send this information you can usually change the settings on your browser and still be able to use our website without limitation (except in the case of configurators).

2. Use of data

2.1. General
In some cases we collect your personal data when you voluntarily provide us with it, e.g.
•    when you place an order,
•    when you take part in a competition,
•    when you contact us,
•    when you subscribe to or unsubscribe from a newsletter.

2.2 Use of personal data
The personal data you actively provide is used for the purpose for which you provided it. New Yorker uses your personal data above all to answer your questions and carry out your requests, i.e. to process orders, deliver goods or enter you into competitions. When you subscribe to a newsletter your e-mail address is used, with your consent, for the purposes of our own advertising. This continues until you unsubscribe from the newsletter, which you can do at any time.

You have the right to object to your data being used in this way. For more information about your right to object see point 7 of the Privacy Policy.

Please note that New Yorker is entitled to use data that can be obtained in ways other than online transmission for advertising, market research and opinion polling purposes and to pass it on to partner companies for the same purposes. You can object to your data being used in this way. Please do so in writing or send an e-mail to Once we receive an objection from you we will put your address on an advertising blacklist. This means that we will be able to avoid sending you unsolicited information even when using addresses from publically available sources. You can object to your data being used for all three purposes (advertising, market research and opinion polling) or just to it being used for selected purposes.

Please note that you can only use the following services when we are able to collect and use the information listed. You can stop your data being used for the service in question at any time. Just let us know. If you object only to your data being used for advertising and/or market research and opinion polling purposes, write us or send an e-mail at any time to We will then stop using your data for these purposes.

2.3 User profiles / consent
We do not create user profiles. If we decide to do so in the future we will inform you as soon as you access the site and give you the chance to withhold your consent. If you do not wish us to create a user profile for you, we will, of course, respect your wishes.

We will collect, process and use data for the purposes of consultation, advertising or market research only with your prior consent. You can, of course, withdraw your consent at any time.

2.4 VIP service privacy policy
The VIP service offers you a wide range of additional functions. However, to be able to provide these services we do need certain information about you. Here is an outline of the services in question and the information required:

Birthday mail
When you register for this service, we will send you an e-mail on your birthday containing a voucher you can spend in one of our stores. Please note that this voucher is only valid for you and is not transferable. To check this, we ask for your name, address, date of birth and e-mail address.

Automatic entry form service
If you don’t want to register afresh every time you enter a competition, just use our automatic entry form service. Then all you need to do is log in using your user name and password, and all the information we require to enter you in the competition will appear automatically in the entry form.

2.5 Competitions
To be able to take part in the competitions that we and our cooperation partners run, you need to provide us, as a minimum, with the following details:

first name, surname; address; e-mail address; phone number; mobile number; date of birth.

We use your address to let you know whether you have won a prize, and we need your date of birth to check that you are over 18 when you enter. Please note that if this is not the case, your participation is subject to other requirements than just the terms of the competition.

When you take part in a competition, New Yorker reserves the right, within the bounds of competition (anti-trust) law, to pass the information it holds on you to its advertising and product partners for advertising, market research and opinion polling purposes. Advertising and product partners are all those companies involved in the competition run by New Yorker and/or those companies whose products are advertised through and/or offered as prizes in the completion.

2.6 Online applications
We offer you the option of applying for the jobs we advertise quickly and easily using an online application form. To be able to process your application, we request that you provide certain information. We use this information exclusively for the purposes of processing your application. When we no longer need your details, e.g. because another applicant has been selected for the job, we will delete them.

With your consent we will, when interest is expressed, pass on your application to other companies in the group. We also, with your consent, save your details in a database of applicants that we consult when we have vacancies to fill. You can of course withdraw your consent at any time.

2.7 Your opinion
The “Your Opinion” box offers you the chance to comment on our products and services. You can also use the “Your Opinion” box to draw our attention to other problems. To be able to answer your enquiry, we need your name and e-mail address.

We analyse the problems and suggestions we receive via the “Your Opinion” box to improve our service on a continuous basis.

2.8 Use of Facebook plugins
Our web pages make use of social plugins (“plugins”) from the social network, which is operated by Facebook Inc., 1601 S. California Ave. Palo Alto, CA 94304, USA (“Facebook”). These plugins are recognisable by the Facebook logo, either a white “F” on a blue tile or a “thumbs up” sign, and are additionally indicated by the words “Facebook social plugin”.
When you visit a web page that contains one of these plugins, your browser establishes a direct connection to the Facebook servers and the content of the plugin is transferred to your browser, which then displays it on the page you are visiting. The content of the plugin is transmitted by Facebook directly to your browser, and your browser incorporates it into the website. We have no influence on the scope or content of the data that Facebook collects via plugins and can only tell you what we currently know.
First and foremost, plugins tell Facebook that you have been on our website and visited the web page in question. If you are logged into Facebook at the time, Facebook adds this information to your Facebook account. If you make use of the functions offered by the plugin, i.e. by clicking “Like” or leaving a comment, your browser transmits the information directly to Facebook, where it is saved. You can stop this from happening by logging out of Facebook before you use the plugin. Even if you don’t have a Facebook account, it is possible for Facebook to get hold of and save your IP address.

For more information about the way in which Facebook collects and uses information, your rights and the
things you can do to protect your privacy, see Facebook’s privacy policy, which can be found at If you don’t want Facebook to collect information about you via our website and collate it with the information Facebook already holds on you, you need to log out of Facebook before visiting our website.

2.9 Use of Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files saved to your computer that make it possible to analyse how you use the site. The information generated by the cookie about your use of this website is usually transmitted to and stored by Google on a server in the United States. If IP anonymisation is active on this website, however, and you are located in an EU member state or another country that is party to the Treaty on the European Economic Area, Google will truncate your IP address beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google uses this information on our behalf to analyse the way in which you use our website, to compile reports on activity on the website and to provide the website operator with other services related to use of the website and the Internet. Google will not associate the IP address transmitted by your browser with any other data held by Google. You can prevent cookies from being used by making the appropriate changes to your browser’s settings. However, please note that if you do this you may not be able to enjoy the full functionality of this website. Another way to prevent the cookie-generated information (including your IP address) relating to your use of the website from being registered and used by Google is to download and install the browser plugin available for this purpose.

Please note that this website uses Google Analytics with the “_anonymizeIp()” feature activated, which means that IP adresses are processed in truncated form only to prevent them being traced to a particular user.

3. Venue of data processing

The New Yorker web server is operated by our data processing agents in Germany.

4. Minors

If you are under 18, use this website only with the consent of your legal guardians. The privacy of data pertaining to children is particularly important to us and we therefore never knowingly collect data pertaining to minors without the consent of their legal guardians. Whenever we become aware that minors have entered their personal data without their guardians’ consent or that data pertaining to minors has been entered by anyone without the necessary consent, the data is deleted.

5. Data security

New Yorker makes every effort to prevent your personal data from being lost, falsified or subject to unauthorised access. When you send us your personal data electronically by entering it directly into our website, the information you provide is transmitted in encrypted form via an Internet connection, which is as secure as current technology allows (SSL), to our computer, where it is saved and backed up. Please note that data sent by e-mail, on the other hand, is always transmitted in unencrypted form.

We would like to make you aware that, with the current state of the technology, it impossible to guarantee the complete security of data transmitted over the Internet. Other Internet users may have the technical capacity to breach network security and to monitor the flow of information, despite being unauthorised to do so.

6. Questions

If you have any questions about our Privacy Policy or would like to request any information about the way in which your personal details are processed, please contact our data protection officer at the following address:

New Yorker
Data protection officer

7. Objections under the German Data Protection Act

You can, of course, object to your data being used or processed for advertising purposes at any time and at no cost except for the basic communication charges. You also have a right to request information about the personal data we have on file about you and, under certain circumstances, to request that we correct, block access to or delete it. Please contact our data protection officer if you would like to make use of your right of objection under the German Data Protection Act.

New Yorker
Data protection officer

Once we have received your objection we will no longer use, save, process or transmit the data in question for any purpose other than to process your orders.

As the Internet develops and changes, New Yorker will adjust and update its privacy policy accordingly. Changes will be announced in good time on this page, so you should visit it regularly to stay informed.